I’m Syrus, a Graphic Designer.

Dotcom Space is a cafe located in Tokyo, Japan.

In this project, I aimed to redesign Dotcom Space’s visual identity in the form of print designs such as posters and advertisements of new items, and menu designs.

The goal of this project was to create a cohesive visual identity across various applications through physical and non-physical spaces, that refines yet encapsulates the brand’s personality.


Project

Dotcom Space

Category

Visual Identity

Print Design

ModernY is an educational mobile app that provides users with an understanding of how modernization changed people’s understanding of the supernatural creatures of Yokai folklore since the Edo Period. ModernY provides information about the three most prominent Yokai: Tanuki, Kappa, and Oni, and how their understandings have changed because of modernization.

To achieve this goal, ModernY’s content focuses primarily on two parts, a timeline that spans from the Edo period(1603 -1868)to the modern day that visualizes how the understanding of these three Yokai has changed and developed over time, and as well as clickable cards that incorporate texts founded on information from both scholarly articles and historical artifacts. Throughout this app, users are not only greeted with fun illustrations relating to the content that they are consuming, but they can also select various parts of the app to learn in-depth about aspects that interest them most.

Additionally, each of these cards talks about one of the three Yokai with their respective imagery and contextual information, such as a geographical map that highlights the important locations of belief for that specific Yokai within Japan. Within this section of the app, users are greeted with an address, a summary of that location, and real-life images of that location.

Through the combination of diverse learning platforms and interesting and fun imagery, ModernY’s goal is to educate and raise awareness of how modernization has drastically affected one part of Japanese heritage and culture: Yokai within folklore.


Project

ModernY

Category

User Interface Design

User Experience Design


AMBUSH is a luxury streetwear and high fashion brand that is inspired by the aesthetic of Tokyo, Japan.

In this project, I designed advertisements of products and events related to the Ambush brand.


The goal of this project was to create various designs that advertises AMBUSH’s products in a style that conforms with their visual identity, highlighting the product by placing the product itself as the centerpiece of the design.

Project

Ambush

Category

Advertisement Design
Social Media Design




Megamoon Museum is an upcoming museum based around NFT and Web3 platforms.

Headed by Roy Nachum, I worked with him to create merchandise designs for both customer and staff wear that maintained and incorporated the Museum’s branding and characteristics, such as their use of braille throughout their branding system.


Project

Megamoon Museum

Category

Apparel Design